Sports Management - Business Administration
Why earn a Bachelor of Arts in Business Administration with a sports management concentration at Coe College?
Interest in sports and fitness continues to grow as people of all ages realize the physical and mental benefits of participating in sports and recreation — or even just the excitement of being a spectator. As a result, job opportunities in sports and recreation are also growing in both traditional fields and emerging fields such as pickleball, esports and digital fitness instruction. Whether you’re interested in working for a sports team, for a fitness facility, for a sports media organization or in another area of sports and recreation, a concentration in sports management will help you acquire knowledge and skills that prepare you for pursuing a sports management career.
- Class sizes are small, allowing for individual attention and learning. Classrooms are highly interactive, promoting opportunities for critical thinking, discussion of real world examples and hands-on learning.
- Coe has the #22 Most Accessible Professors in the nation, according to The Princeton Review.
- Students benefit from taking a broad core of courses in business administration along with additional courses in sports management.
- The Cedar Rapids area provides excellent opportunities for job shadowing, volunteering and interning to gain real experience in sports management. Summer internships are also available, opening the possibility of interning outside of the Cedar Rapids area. Coe has ranked as a Top 25 Best Private Schools for Internships for 6 of the last 7 years according to The Princeton Review.
Careers for sports management students
Nearly 100% of reporting Coe graduates are employed or in grad school within nine months of graduation. Sports management courses can help prepare you for a variety of jobs, including:
- game day/events coordinator
- sports information director
- sports/fitness facilities manager
- sports marketing
- social media and PR manager
- athletics administration
- director of operations
Course requirements
- SMT-100 Introduction to Sports Management
- Four of the following:
- BUS-400: Legal Issues in Sports
- BUS-420: Sports Marketing and Communication
- BUS-454: Research in Business (when topic is appropriate to sports management concentration)
- ECO-125: Sports Analytics
- SMT-300: Sport/Recreation Event Management
- SMT-454: Seminar in Sports Management
- SMT-494: Internship in Sports Management
